October 4, 2017
FOR IMMEDIATE RELEASE
Clarisonic and PACER's National Bullying Prevention Center Partner to Stop Bullying
REDMOND, Wash., Oct. 2, 2017 /PRNewswire/ -- October is National Bullying Prevention Month, providing a national spotlight on an important issue facing a reported one in five kids: bullying. PACER's National Bullying Prevention Center, the preeminent bullying prevention charity in the nation, is on a mission to drive social change that ends bullying. The organization works to put important resources in the hands of parents, educators and students alike, working to ensure that bullying is no longer an accepted childhood rite of passage. Today PACER and Clarisonic®, the creator of the #1 most-recommended skin-cleansing device by U.S. dermatologists*, announce a new partnership and campaign designed to drive awareness and raise donations for PACER's bullying prevention efforts. For every #CleanTheMean social post shared on Facebook or Instagram this year, Clarisonic will donate $1 to PACER's National Bullying Prevention Center, up to $100,000.
"We passionately believe that kids who feel safe, accepted, and supported will live up to their full, brilliant potential," says Julie Hertzog, Director of PACER's National Bullying Prevention Center. "We are excited to join forces with Clarisonic to launch the #CleanTheMean campaign—a compelling way to spread awareness and encourage young people to be confident advocates for themselves and others."
"All of us at Clarisonic are inspired by the work that PACER has done to prevent bullying with education, advocacy and positivity," says Elisabeth Araujo, President of Clarisonic. "We're excited to help make the world a kinder, more beautiful place, and hope people will join us simply by sharing one of our #CleanTheMean stories or one of their own."
The money raised through this campaign will help PACER's National Bullying Prevention Center continue to put important resources in the hands of parents, educators and students alike, including classroom lessons, school programming ideas, tips, tools, and stories of people who have transitioned from being a bullying target to a bullying prevention advocate.
Natalie, a 17-year-old from Los Angeles, CA, shares: "The best thing I did was reach out. I really felt like I was internalizing a lot of it and I was blaming myself. I was ashamed to go to anyone to talk about it. But as soon as I started opening up and telling people about it—telling my parents, telling a teacher about it that I really trusted — that's when it started to get better."
Visit Clarisonic.com/Pacer to learn more about Natalie's story and the #CleanTheMean campaign.
About PACER's National Bullying Prevention Center:
Founded in 2006, PACER's National Bullying Prevention Center actively leads social change, so that bullying is no longer considered an accepted childhood rite of passage. PACER provides innovative resources globally for students, parents, educators, and others, and recognizes bullying as a serious community issue that impacts education, physical and emotional health, and the safety and well-being of students. Learn more: pacer.org/bullying
About Clarisonic:
Clarisonic invented sonic skin cleansing in 2004 and today has sold over 15 million of its patented —and much loved—devices that help to reveal healthy, younger-looking skin. Clarisonic devices cleanse skin 6x better than hands alone, are gentle enough for twice daily use and are the #1 most recommended skin cleansing devices by US dermatologists. Clarisonic's award-winning products are distributed through Clarisonic.com, Amazon, Ulta, Sephora, QVC and select professional channels. Clarisonic is headquartered in Redmond, Washington, USA and is part of the L'Oréal Group.
Contact: Brittany Hapner or Monica Efman at ALISON BROD MARKETING + COMMUNICATIONS: [email protected] / [email protected]
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